🔎 Candidate Spotlight: Senior Sales Manager – B2B / ECO / Retrofit Specialist
💼 Position Sought: Sales Manager / National or Regional Sales Lead
💰 Salary Expectation: £40,000+
📍 Location: Northwest (willing to travel nationally)
🧭 Seeking: A long-term opportunity within a forward-thinking, growth-focused business
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A high-performing, results-driven sales leader with 18+ years of experience in B2B and B2C sales, including national-level roles across the eco/energy retrofit, security, finance, and FMCG sectors. This candidate has a proven track record in building sales functions from the ground up, hitting and exceeding commercial targets, and leading high-output sales teams across the UK.
With significant experience in the ECO4 retrofit industry, including council liaison, lead generation management, compliance, and installer coordination, this candidate is well-suited for senior sales positions in energy, construction, renewables, or service-based industries.
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✅ Key Skills & Competencies
• B2B & B2C Sales Strategy
• National Sales Team Management
• ECO4 / Retrofit Industry Specialist
• Council, Housing Association & GP Engagement
• Lead Generation & Pipeline Management
• Sales Training & Onboarding
• CRM & Data-Driven Sales Forecasting
• Performance Coaching & Team Leadership
• Costing, Quoting, Installer Booking & Coordination
• Recruitment & Day-to-Day Office Oversight
• Cold Outreach, Contract Negotiation & Deal Closure
• Trade Show Representation & Account Retention
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🏆 Career Highlights
• Currently leading retrofit and front-end teams for a nationwide eco-insulation provider, including training, compliance, and partnership development with councils and government bodies.
• Held national and regional sales manager positions with full responsibility for ECO sales, lead gen oversight, and installer scheduling.
• Successfully managed key accounts generating £2M+ in annual revenue in a previous sales executive role, maintaining a 90% client retention rate.
• Founded and grew a successful B2C wine sales company with year-on-year growth.
• Award-winning early career performance in financial services sales with a national brand.
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💼 Recent Experience Overview
Sales Manager – Retrofit & Eco Industry | 2024 – Present
• Manages multiple teams across lead generation, training, and compliance
• Builds and maintains relationships with councils and government departments
National Sales Manager – Energy Retrofit Firm | 2022 – 2024
• Oversaw entire sales and admin operation, from application qualification to installation booking
• Ran the office and handled recruitment and performance tracking
Regional Sales Manager – Green Energy Solutions | 2021 – 2022
• Handled end-to-end project management for ECO applications, working directly with housing associations and GPs
Senior Sales Executive / Branch Manager – National Security Firm | 2018 – 2021
• Managed major account portfolios and recruited/trained a new wave of sales talent
Founder / Sales Director – Independent Wine Business | 2013 – 2021
• Built a client base through cold outreach, product demos, and contract negotiation
Sales Executive – Financial Services | 2006 – 2010
• Face-to-face sales, performance recognition, and first exposure to structured sales training
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📜 Education & Certifications
• BA (Hons) Business Administration – University of Central Lancashire
• Marketing Diploma – Chartered Institute of Marketing
• CIM Certification – Chartered Institute of Sales & Marketing
• Sales Leadership Certification (SLC)
• Domestic Energy Assessor / Green Deal Assessor
• MEDDIC Sales Methodology – Ongoing
• Python Training – Ongoing (demonstrating interest in data/tech)
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👤 About This Candidate
A highly motivated, revenue-focused individual who thrives in competitive environments and values being part of a growing, ambitious organisation. With experience across both start-ups and established firms, this candidate brings energy, accountability, and commercial drive to any leadership role in the sales sector.
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📩 To request the full CV or discuss suitability for your team, get in touch with Perfect Recruitment today.
Dave@perfect-recruitment.co.uk
01257264264
30782586
